Learn how to locate and handle the problems that stop your accounting firm from utilising your true potential of referrals. This referral programme will help you open up the flow and ensure that your clients utilise their own networks....

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HDK Accounting Firm Referral Programme

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Accounting Firm Referral Programme

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Would you like your accounting clients to bring you more referrals?

A constant flow of REFERRALS to your Accounting firm?Most accounting firms would want their clients to bring more referrals.

And I assume you also would welcome new referrals with open arms... and wished that each client brought them more frequently as well.

Referrals are the best of accounting prospects. They come because someone they trust has recommended your services. They come already DECIDED to sign onto your accounting services, and will do so unless something untoward or unexpected changes their mind.

The accounting professional seldom fails to sign a referral onto his or her services.

Referrals are the most valuable prospect and also the easiest (and most comfortable) to deal with, compared to any other type of prospect, such as those acquired through cold calling or networking... or even the occasional walk-in.

Referrals appreciate and respect your financial knowhow. Your expertise has been warmly endorsed by someone they know and trust... someone whose judgment they rely on.

So they're really already SOLD before we meet them.

 

Why are there so few referrals for an accounting firm?

Essentially, all the good work you've done has built a reservoir of goodwill which COULD be utilised as the driving power to bring you referrals.

Yet there are several barriers to harnessing this power.

These stops involve your clients and their realities, views and understanding.

To acquire referrals, you need tools to ensure your clients are...

 - MADE TO REALISE the full quality and benefits of your work
 - MADE WILLING to recommend you to their friends, clients, associates, and trading partners
 - TAUGHT HOW TO RECOGNISE who needs better accounting service
 - GIVEN SIMPLE TOOLS to introduce the concept of your services to those associates they now see would benefit from changing over to your accounting firm
 - MOTIVATED into continuing to bring you referrals.

Now the above is a short and generalised list of the prerequisites of a successful referral programme but it will give you a rough idea of what's involved.

The fact is that most accounting clients do not understand what they're receiving. Equally accurate is the actuality that CLIENTS CAN BE MADE TO REALISE HOW MUCH THEY RECEIVE.

Once they do, their WILLINGNESS to recommend you has been created... but that will not do you much good as they won't know HOW to recommend you or to WHOM (and WHEN).

Next, you need to DIRECT their willingness in a special way so they learn to RECOGNISE who needs your services. This is the "whom and when" of referring new clients.

Still they won't do it... before you teach them HOW to do it. This involves simple tools which need to be thought out in advance and given to the client so WHEN he uses these he will SUCCEED.

The difficulties with all these prerequisites are rather obvious, of course. How do you do it so it can be done QUICKLY? You cannot take up hours or days of your clients' time, they're busy as it is and have their own businesses to run.

And how do you do it so they will be INTERESTED in bringing you referrals? What do THEY get out of it... why would they bother?

Next, how do you TEACH things to a client without embarrassing situations? Most business owners have absolutely NO desire to get back on the school bench... so you need to be able to make this happen very discreetly and so it doesn't appear to be an educational activity at all.

And finally, how do you create the tools they CAN use successfully, without training?

On the upside, once you cross those hurdles, you HAVE a successful referral programme that produces new referrals every month with reliability and continuity.

Which is exactly what you can achieve with HDK Accounting Firm Referral Programme.

 

HDK Accounting Firm Referral Programme

This service concept is basically a consulting programme, during which we will work closely with you to help you create a functioning referral programme for your accounting firm.

We will create the exact tools to use for solving each of the major problems stopping the acquisition of referrals.

We will work with you to train one of your staff to use the tools and we will troubleshoot your referral programme until it runs smoothly and produces new referrals at a good ratio.

But this programme is not for everyone.

HDK Accounting Firm Referral Programme is for accounting firms with minimum 100 business clients. Basically the service is for accounting firms within United Kingdom, although it can be delivered anywhere in the world provided you accept telephone consultations and training or are willing to travel to UK.

The goal of the HDK Accounting Firm Referral Programme is to unleash the potential of referrals within your clientele, to harness the goodwill created by the years of service you've put in with your clients.

It is easy to imagine the benefits of activating your clients to bring you new referrals. If every client could be made to bring ONE new client every year... well, it can be quite something.

In reality some clients cannot be activated while others are far more productive than one referral a year. But the main idea is to capitalise on your good work AND the personal networks of your clients so that mutually beneficial cooperation comes into existence and CONTINUES working from thereon.

HDK Accounting Firm Referral Programme is tailored to your specific requirements and situation, so if you are interested to find out how this service could benefit your accounting firm, please fill in the enquiry form below and I will be in touch.

Referrals are the big unutilised resource in accountancy client-acquisition. I can say without hesitation that the potential of your clientele to bring new ones is easily 2-5 times the size of your current customer base.

Most accounting firms feel overwhelmed by the idea and disbelieve it. They've tried and failed... and the human mind cannot handle failure so we explain it to be IMPOSSIBLE to acquire referrals with any consistency or quantity.

It is... but only for as long as you don't INVEST ENOUGH into overcoming the obstacles that currently BLOCK the flow of referrals.

Unblock the pipeline and it flows.

It really could be that simple.

If you have more than 100 clients and would like to learn more of your true potential for referrals, fill in the form below.

HDK Accounting Firm Referral Programme

 

Please note that this form is only for the practitioner or partner of an accounting firm.

We do not facilitate this free service to those who aren't the decision makers since defining the suitability of this system requires discussion with the principal of the firm.

HDK Accounting Firm Referral Programme can only be delivered to firms with 100 or more business clients.

Start here:

Your name:

Your position in the firm:

Your accounting firm:

House number / street address:

City/Town & Post Code:

Telephone number:

Best time to call you:

Your e-mail address:

Web site (if you have one):

How many business clients do you
currently have in round figures:

 

If you want to communicate something else,
please write it here:

Thank you. And now simply click the grey
"Submit" button below to send your enquiry!

Click here to submit your enquiry:

Click only once, it may take a while
before anything happens!
 
HDK Accounting Firm Referral Programme

 

If you have further questions, please use our unique product enquiry form to talk to a consultant (not a salesperson) about any and all concerns you may have and to receive answers to each of your questions.

 

Best wishes,

Harry Kafka
HDK Consultants U.S.A. Inc.
PMB 211, 411 Cleveland Str.
Clearwater, FL 33755, U.S.A.
Phone (727) 474 1206
Calls from outside USA: +1 727 474 1206
CONTACT FORM


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-Accounting Firm Prospecting System Evaluation Points-

Does it have correct Approach in Prospecting for Accounting clients?

Does the prospecting system have a planned and tested route
from contact to sign-on to follow?

Does the prospecting system have ENOUGH of what it takes
to really GET results?

Does the prospecting system include a systematised method
with TOOLS that require no training to use?

Does the prospecting system allow for constant marketing outflow
& sales activity of practical nature?

Does the marketing system include a way to monitor results
and troubleshoot problems?

Does the marketing system put you in control and give full
independence to obtain new Accounting clients wherever you want?

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